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Awards
Effie's Collegiate Winner
2021 Most Promising Multicultural Student
Andy National Gold Winner
Andy Shortlisted ​
Addy National Gold Winner (x3)
Addy National Silver Winner
Young Ones Art Director Club Winner
Hello !
I'm Lili, a marketing strategist from Hawai'i and here's the brief [on me].
The Problem:
After sleeping on a futon for 2 years when I lived in Japan, my sternum now cracks multiple times a day.
It's only mildly concerning...
The Insight:
I prefer audio books to music when I'm on a run
because it helps me to relax and lose track of time.
For my last marathon, I listened to Harry Potter & the Deathly Hallows.
Target Audiences I belong to:
- Surfer:
Good enough to look cool in front of my "mainland" friends, not good enough to make an actual career of it.
- Distance Runner:
Catch me in the NYC Marathon this year!
- Dog Mom:
I joke that I moved from NYC to SLC just so I could get a puppy. I'm only kind of kidding...
- Book Worm:
I'm currently juggling 4 different book clubs (yikes).
Promise:
I will do whatever it takes to win at board games...whatever it takes.
Tone:
I'm an easy-going lover of chitchat and a fan of self-deprecating humor.
Brands





























808 . 469 . 2229
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